A Primer on Policy Communication in Kazakhstan
Author: Basskaran Nair, Saltanat Janenova, Balzhan Serikbayeva Category: Kazakhstan, Media, Politics Publisher: Palgrave Publication Date: 2020 Language: English Link to Publisher
Description:

A Primer on Policy Communication in Kazakhstan considers communication as the core initiative to ensure the successful implementation of the government of Kazakhstan’s policies. The book covers media management, marketing of complex policies, planning successful campaigns, soft power management, crisis management, and shareholder relations.

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